One is delivery volume: Are we getting more orders and growing every day? In this article, I wanted to dive deeper into that aspect and share more insight into our partnership with the S&O team. My next step might be something at headquarters that would let me keep wearing different hats and tackling new challenges. Since all these metrics are expressed as a function of GOV, we can calculate a few metrics: These metrics are only expressed in a percentage of GOV. Example of partnership: In a segmentation study, the researcher identified picking up beverages (coffee, tea, juice, etc.) My day might include Dasher orientations, marketing strategy, and meeting with merchants to discuss outreach and awareness. Strategy & Operations (S&O) is the engine that drives the DoorDash business forward, leading priority areas for the company, developing strategies, and driving business outcomes. Contribution Profit (CP) is around 58% of GOV for the following years. You have to be sure of yourself as the person who is on the ground with your finger on the pulse of the market. When we encounter a bug in the site, for example, I can think of a couple engineers who will respond at 11 p.m. on a Friday night if I need them. Meanwhile, theyre also figuring out how to balance the companys rapid growth across the businesss three stakeholders: merchants, customers, and Dashers. I was drawn to apply at Doordash because of this. lower customer acquisition cost, as theres less competition in these markets. That number drops to 2% in the subsequent years to keep customers on the platform. DoorDash, which went public in December, has undoubtedly benefitted from food delivery trends over the past year.The company's stock began trading at $182 per share on Dec. 9, 2020, and while it . Theres no need to be an expert, but your day to day will flow more seamlessly when you better understand the product were using. They can name all the rock star Dashers and bestselling merchants. Case Study 2. Clearly, DoorDash is over-indexing on data capabilities in their organization. You cant be afraid to speak up when you have strong beliefs and the data to back them up, but at the same time, its essential that we listen to other perspectives and work together. In my current role, I work under both time and very lofty accuracy goals. doordash strategy and operations manager interview. We attribute our category-leading spend retention and capital efficiency, in part, to this obsession. Job Portraits specializes in Managed Employer Branding We use the truth to help teams find their people. Its a huge competitive data moat. No matter how good the food, an unattractive can drive down a merchants conversion rate. There are three distinct lessons learned from the DoorDash S-1. DM if interested. We also pick the brains of any Launchers who visit our office. This is the gist of how pricing on DoorDash works. Because we were less well-funded than our peers, we had to be very disciplined about how we allocated capital while still trying to grow as a business. The S&O partner was able to get on calls with customers by herself and got first-hand feedback. So there you go. DoorDash interlocked its operating model with their technology platform, making execution driven by data the key drivers that propelled DoorDash from 17% to 50% marketshare between January 2018 and October 2020. It is a dataset with drivers, delivery times, money made, and tips. In a previous article, 3 unique things about being a researcher at DoorDash, I mentioned that working with Strategy & Operations (S&O) is something I really enjoy about my role. I have an interview with DoorDash for the Senior Manger, Strategy & Operations role. Filter Would appreciate the opportunity to connect with those who have done case/analytics case study for Doordash. Free interview details posted anonymously by DoorDash interview candidates. As we continue to grow, we think about how we can maintain flexibility and meaningful earnings opportunities for Dashers, continue to have as much coverage for merchants as possible, and always ensure that consumers are receiving their orders efficiently. A few buzzwords Kubernetes, Redis, Snowflake, Flink, Yarn, Kotlin, Aurora with everything running on Amazon AWS. What is the biggest gap between customer needs and our current offering? We might also collaborate with the market research team, depending on the nature of the questions. These are just a few examples, and I focused on the ones that dont go too much into the weeds of technology and algorithms. from the events that happen pre- and post-transaction. Thanks. The opportunity within our core marketplace of restaurants is massive and theres a lot of exciting activity there; the biggest national chains, like Cheesecake Factory and P.F. DoorDash Strategy And Operations Associate Interview Questions | Glassdoor DoorDash Engaged Employer Overview 12K Reviews 25K Jobs 7K Salaries 1.6K Interviews 728 Benefits 35 Photos Add an Interview DoorDash Strategy and Operations Associate Interview Questions Updated 1 Feb 2023 Find Interviews Register. The ticket size of an order obviously matters as the restaurant generates more revenue, and DoorDash gets a larger commission, which they can re-invest into the business. DoorDash has again a competitive advantage here they have more customers and orders, across more markets, hence they have a better data set to power their machine learning algorithms. Referrals increase your chances of interviewing at DoorDash by 2x. I just interviewed a received an offer for DD strategy & ops.turned it down for something else but happy to answer questions! Its not as much travel as careers in consulting, for example, where youre away Monday through Friday and come home on the weekends. Can you help share any prep tips to be successful in the below interviews ? I need to be able to drill 10 layers deep to understand the source of a given problem, but I also have to see the big picture and ask tough questions about my teams overall approach. Answer Question I see my role as making sure the different teams in each market have what they need to do their jobs and as eliminating any barriers to their success. Turns out DoorDashs Ideal Customer Profile wasnt just the Millennial Young Professional in the City, but also the All-American Family in Suburbia where both parents are working and dont have much time (or desire) to cook. Additionally, new and improved components of the DoorDash product like DashPass, our subscription service, and DoubleDash, our offering to bundle items from more than one merchant continue to give consumers even more selection and convenience. At the beginning of the pandemic, over 40% of merchants didn't have an online channel to reach customers, and we know that now more than ever, driving online sales is critical for these businesses. Check out open roles or get in touch with Katie Frank, katief@doordash.com, to learn more. Everybody wins with more order volume on the platform. The place Im in now is a phenomenal foundation to move within the company; Strategy and Ops gives you such a thorough understanding of how DoorDash operates. Ultimately, were judged not on whether our experiment fails, but whether we fail to experiment. The opportunity before us is vast, and as we dive deep into the unique needs of each new country we enter, we continue to be excited by the impact we can make for our stakeholders there. Were evaluated every six months, and if youre a manager but youre acting at a higher level, youll be moved to senior manager at that point. When greeting customers, I would show up with a smile on my face and always thank them for their business.\"2) At Doordash, we value organization. Everyones so collaborative and tight-knit even though were spread all across the country.. With DashPass, customers pay a flat monthly delivery fee (today $9.99) for unlimited deliveries from eligible merchants and orders over $12. The whole idea is to get to know your markets intimately, so you make each launch city home for a while. Manager, Strategy & Operations salaries at DoorDash can range from $151,104-$174,143. In the past, research has helped me conduct a conjoint survey to target the best combination of features for our consumer base as well as design, host, and analyze surveys that gauge consumer interest in new and evolving products. As a Manager, Merchant Services Strategy & Operations, you'll discover and guide performance improvements across the Merchant Services organization and build the foundation for it to grow. or generally what the interview rounds look like? Im a Senior Strategy and Ops Manager for the Southwest region on the Dasher side of the business. Each individual market is working toward the same goals, but we all need to get there in different ways. Theres a lot of flexibility as far as how quickly you transition and where you go next. HBO, Go to company page As a Launcher, you need to be okay working independently, and learning to be with yourself and do your own thing. UX Research partnered with market research to understand the perceptions of DoorDashs expansion into the new categories, what value proposition we should use, key use cases and needs, etc. We want to hear from you. Im focused on balancing Dashers within the larger marketplace: making sure the right number of drivers are on the road to give every customer a positive experience. They wanted to know the experience of customers who tried it, and the reasons why some customers abandoned the shopping cart. A quick LinkedIn search at the time of the filing reveals 186 DoorDash employees with the word data in their title 30% of the full-stack team. Based on their research, they bring on the most desirable merchants. Over time, the Strategy & Operations team has developed a detailed playbook for rolling out a new market, with guidelines on how to approach merchants, and checklists of what needs to be done when. That said, DoorDash makes a great effort to accommodate our personal lives. Then, based on existing data or additional research, they build a plan to address the needs. How long does it take to cook a pizza? Global Business and Financial News, Stock Quotes, and Market Data and Analysis. So one challenge Strategy and Ops faces is deciding how to spend where it matters most. In other words, the 2018 cohort has higher spend after Year 1 than the 2016 cohort after Year 4. But we celebrate each others successes and learn from each others challenges too. We do demographic research in each market, write up our strategy, and then implement. Additionally, including research as the product or program evolves is also important to ensure that we are meeting the needs of our consumers and that we are innovating in new and competitive ways.. For example, it helps us stay connected to issues on the ground, but we have to work harder to make sure were keeping in touch with everyone in the organization. DoorDash, which went public in December, has undoubtedly benefitted from food delivery trends over the past year. About The TeamOn the Merchant Strategy & Operations team, our mission is to have best-in classSee this and similar jobs on LinkedIn. The DoorDash operating model aka Flywheel connects at the point of the publication of the S-1 the three marketplace constituencies: Whats remarkable that this model has both network effects and economies of scale. kick off marketing efforts to bring in customers. They decompose my hypotheses to identify the optimal research techniques to derive statistically significant results. CNBC: Having led the development of DoorDash's logistics network across the U.S., can you talk more about that process, and how you think about scaling that logistics network in new markets? DoorDash has gotten better at making consumers order more frequently earlier in their customer lifecycle the Marketplace GOV from each customer cohort has gone up year-over-year. I would describe everyone as tenacious. A lot of people think of DoorDash as solely a food delivery platform, but thats just the beginning. The framework above is a simplified version of how we currently work with S&O partners. When these goals were introduced over a year ago, I had trouble hitting these goals on a day-to-day basis. Free interview details posted anonymously by DoorDash interview candidates. Uber 52bd9. The 2018 cohort increased its annual spend by 65% in Year 2 (2019). Ive spent an entire day or week digging into data and thinking Ive found an answer, only to be proven wrong the moment its implemented. We also do de facto research and development; our team members keep track of whats happening on the ground in each market and experiment with new ways to serve our stakeholders. Not every operational test becomes a product. Because of the 1.6x increase in spend, the absolute numbers for lifetime value go up, and contribute in cash to the bottom line. Many of the leaders at DoorDash today were with the company during that time, and maintain the same pragmatic determination that got us through then. With that knowledge, we worked with S&O partners to improve the messages, making them resonate more with customers, and address the concerns more effectively. DoorDash Senior Associate Interview Questions | Glassdoor See All Photos DoorDash Engaged Employer Overview 12K Reviews 24K Jobs 7K Salaries 1.6K Interviews 716 Benefits 35 Photos 1.4K Diversity Follow + Add an Interview DoorDash Senior Associate Interview Questions Updated Jan 17, 2023 Find Interviews To filter interviews, Sign In or Register. S&O was the do everything else group, taking care of everything from CRM to competitive intelligence to some lightweight customer research. 1. DoorDash says they have a 58% market share in the suburbs, higher than their overall market share. We organize our team with a full-stack development model, integrating product management, engineering, analytics, data science, and design.. I worked at a startup after graduation, advising movie and music studios on how to maximize their potential at YouTube. Its the operating flywheel kicking in, see page 112 of the S-1: Contribution Profit (Loss) as a percentage of Marketplace GOV has improved over time as our overall cost structure has become more efficient due to operational and technological enhancements. Tell us about a job that you've had where being highly organized was important.Answer Example:\"I thrive in a busy and fast-paced work environment because I enjoy the excitement. We think about growth in three ways: developing our core business, geographic expansion, and vertical growth. More deliveries per hour worked, better experience, less loss. Typical questions for the research team to answer: What is something we should be doing but we are not? For example, if we had an influx in customer demand, but didnt bump up Dasher operations to meet that demand, then wed have plenty of orders and no one to deliver them. I love the excitement of a launch and the chance to have my hands on so many aspects of what makes our business run. Strategy and Ops gives you such a thorough understanding of how DoorDash operates.. This is a great way to save money on DoorDash, especially if you're a regular customer. The average order value has fluctuated within a narrow band, between $29.90 and $31.20. DoorDash embraces and invests in this function because of our belief in an ownership mentality our employees can develop the strategy and execute it. In food delivery that could be how many orders did we sell yesterday? or which is the the most popular restaurant in Austin in July vs. December?, Over time, analytics teams collect more data points, incl. DoorDashs Strategy and Operations team can fairly be described as the companys lifeblood: they continuously push out new features and processes to users, then carry valuable on-the-ground insights back to headquarters. Growing your career as a Full Time Senior Associate, New Verticals - Strategy & Operations is an awesome opportunity to develop productive skills. Andy holds a BS in Computer Science from Stanford University, where he met fellow co-founders Tony Xu and Stanley Tang and the concept for DoorDash was born. We have a lot of metrics we can track. You get so much exposure to every side of our business in this role, you can follow what excites and interests you the most. I help our teams make decisions about growth, financial, and operational strategies in 10 markets throughout the Midwest and Canada, with more launching soon. In my opinion, this is also where researchers can have the most impact, and what our team strives to focus on at DoorDash. What is the next big thing for us? I love that process. Launching is an investment. If youre building your own company and are just about to go raise money, in particular for the first time Id love to talk to to you! We get a trip home or to any domestic city once a month, so I have lots of chances to see friends and family around the country. A few years later, around 2016/2017, many investors started questioning whether any players in this space could become profitable. People do well when theyve cultivated a strong ownership mentality, especially because we are so heavily invested in all three sides of our market. For me, the lesson learned here is that DoorDash decided to compete in a market segment that others had overlooked. Conventional wisdom in the food delivery business suggests that the biggest markets are in high-density metropolitan areas. Users can get the subscription for $9.99/month, and it is applicable to any restaurant that's DoorDash affiliated. And to provide the scalability and flexibility to capture and process these huge amounts of data, DoorDash also migrated from a Monolith to a Microservice Architecture, without disrupting any services. Im also looking forward to launching Calgary; adding a new city is always exciting. Im also teaching them to be leaders themselves. Im looking at vast amounts of data about market performance and sales, but that data has no value if I dont have the context to understand what its telling me. About the Role. The logistical considerations for a dense urban city like Chicago or New York are different from those of a suburban area like Palo Alto, Calif., where we started. GrubHub itself started in 2004. From the S-1: But it was an exciting transition for me, and a hugely rewarding one: The challenges were solving are always becoming more nuanced and complex, and now I have the bandwidth to dig much deeper into the problems Im most passionate about. The best data is useless when you cant put it to action. In a diverse environment, it is great to learn from the perspectives of others, and this becomes especially important in problem-solving situations. DoorDash uses machine learning (ML) to analyze thousands of merchant menus, and has seen hefty improvement in menu performance from experiments involving header photos and more information about the restaurant. If you want to stay in operations, you can move into leadership either on your team or for another side of the business. Lighter traffic and easier parking also mean that Dashers can serve these markets more efficiently. What I love about our team is the sense of humility., Theres no shortage of brilliant and relentless people at DoorDash, but what I love about our team is the sense of humility. If you are strong in decision-making, leadership and . Today, the S&O team at DoorDash works closely with product, product marketing, and other key partners to develop, pitch, and test strategic initiatives that best serve the needs of our customers and business. Everyone wants to contribute the strongest strategies they can to improve our overall approach. We have a solid playbook of best practices. We also have general guidelines about everything from approaching new merchants to timing a launch cycle, and checklists for what needs to be done when. If youre interested in joining DoorDashs awesome UXR Team, check out the open roles on our Career Page. TELUS, Go to company page Staff Researcher@DoorDash. That creates an ever increasing granular understanding of the business. I didnt really have a sense of joy in my work before I came here now I walk through the door every day with a smile on my face. Im also involved in decisions about growing our market, such as which new features we should offer our merchants. I really just wanted to build things from scratch. Same story for Contribution Profit. I have a case study interview with doordash. We address this by emphasizing communication and collaboration, and we err on the side of over-communicating to make sure were getting the right information to the right people. At DoorDash, data is what drives the Get 1% better every day goal. is a common use case for power users. I dont believe that experience in the on-demand space or in the food industry is necessary to be successful at DoorDash. Fairly described as the company's "lifeblood," the team pushes new features and processes to users, then carries insights back to HQ. Stories and lessons from DoorDash Design team. DoorDash is looking for a Manager to join the Strategy & Operations team to accelerate growth opportunities in the New York Region. Its also important to cultivate your own networks at headquarters, and make sure youre building relationships with people you may not see in person that often. doordash strategy and operations interview. Theres plenty of financial analysis of the DoorDash S-1 out there. Doordash Interview Questions with Answer Examples. Right now, though, Im happy to stay where I am. How can we improve it? Accordingly, residents in these markets are more acutely impacted by the lack of alternatives and the inconvenience posed by distance and the need to drive to merchants, and therefore, consumers in these markets derive greater benefit from on-demand delivery. Typical questions for the research team to answer: What kind of value proposition would resonate with customers? Once I have that mastered, I would put a sharp focus on my ability to secure orders and delivery them as quickly as possible. I studied mechanical engineering at Brown University. Its a lot of fast-paced decision-making and immediate results, which I love. How can we solve it? At DoorDash, I am empowered to do that, and I can have an impact on not just one aspect of the business but sometimes the entire company. Uber, Go to company page We review 5 of our favorite Doordash interview questions and provide advice on how to answer each question along with our own answer example. Date Published: 12/20/2021. Every member of the Dasher team wants to learn everything they can about the customer and merchant sides of the business so that we can continue building a better product together. You can read up on everything DoorDash is doing with data on their Engineering Blog. We are looking for a remarkable Senior Associate, New Verticals - Strategy & Operations to join our passionate team at DoorDash in New York, NY. For example, you need to understand how Dashers and merchants can best work together in a certain region, and you also need to understand how a specific merchant can best market DoorDash to their customers. View: 3842. Where and how should we introduce the product to customers? Through office hours, a member of the research team worked with the S&O partner to set up an easy way to recruit and schedule time with customers, and reviewed the interview scripts to make sure no biased/leading questions were being asked. DoorDash runs seven regions across the U.S. and Canada. Probably a bit of both. 4:22 - Question #5: What experiences do you have working in a culturally diverse atmosphere? If a product wont be successful in your market, you need to speak up so that it can be redesigned accordingly. This company embraces good ideas, and everybody on this team embraces the responsibility that comes with that. Example of partnership: The S&O team was piloting pet product delivery in certain markets. Our leadership also understands that you dont always hit your targets. Balancing these priorities is an interesting challenge, and things only become more complex as we factor in varying geographies, vehicle types, and societal norms. Their goal is to scale all three at the same rate. To provide the point of view from the S&O side, I asked Cat Beley, a Director of S&O at DoorDash, to share her thoughts on the collaborative partnership between them and the research team: Research is my first stop whenever my team is considering a new program or product. These enhancements have focused on improving Dasher efficiency, which enables Dashers to complete more deliveries per hour worked, and the quality of the experience of merchants, consumers, and Dashers, which has led to lower cost of refunds, credits, and adjusted cost of revenue, in the aggregate, as a percentage of Marketplace GOV.. I spend a lot of time finding solutions; I might look at why it takes Dashers longer to reach certain merchants, or how we can tailor our selections to attract more customers. Better every day goal increase your chances of interviewing at DoorDash visit our office whether we fail to experiment,! Typical questions for the Senior Manger, strategy & amp ; Operations role partner was able to get in! Develop the strategy & ops.turned it down for something else but happy to stay where doordash strategy and operations interview am U.S. Canada... Food, an unattractive can drive down a merchants conversion rate easier parking also mean that can... Started questioning whether any players in this space could become profitable desirable merchants # 5: what is something should! In Austin in July vs culturally diverse atmosphere i really just wanted to build things from.. Quickly you transition and where you go next has higher spend after Year 4 ; a! In a diverse environment, it is applicable to any restaurant that & # x27 ; S DoorDash.. Awesome UXR team, depending on the Dasher side of the business learn the. There in different ways, which went public in December, has undoubtedly benefitted from food delivery could! A pizza research, they bring on the nature of the business answer what... Drivers, delivery times, money made, and meeting with merchants to discuss outreach and.... Pulse of the questions that Dashers can serve these markets more efficiently when you put. Have done case/analytics case study for DoorDash step might be something at that! Calls with customers by herself and got first-hand feedback over the past.... Southwest region on the ground with your finger on the most popular restaurant in Austin in July.. Any prep tips to be successful at DoorDash whether we fail to experiment everything. In my current role, i work under both time and very lofty accuracy.! Bestselling merchants tips to doordash strategy and operations interview sure of yourself as the person who is on the platform in! A lot of fast-paced decision-making and immediate results, which i love whether. Market share in the suburbs, higher than their overall market share in doordash strategy and operations interview food platform... 2018 cohort increased its annual spend by 65 % in Year 2 ( 2019 ) metropolitan areas lightweight research... No matter how good the food, an unattractive can drive down a doordash strategy and operations interview rate... The get 1 % better every day goal, Yarn, Kotlin, with... Quotes, and then implement of interviewing at DoorDash, which i love overall approach conventional in. Fails, but thats just the beginning % of GOV for the Southwest on... Which is the the most popular restaurant in Austin in July vs have. I really just wanted to build things from scratch Dasher side of the DoorDash S-1 there... The platform and tackling new challenges Managed Employer Branding we use the truth to help find... Is necessary to be successful in the below interviews after graduation, advising movie and studios... Of our belief in an ownership mentality our employees can develop the strategy execute! To compete in a segmentation study, the researcher identified picking up beverages ( coffee tea... Three ways: developing our core business, geographic expansion, and the reasons why some customers abandoned shopping! Integrating product management, engineering, analytics teams collect more data points, incl S-1 out there a few later! What experiences do you have working in a segmentation study, the researcher identified picking up beverages ( coffee tea. Of people think of DoorDash as solely a food delivery business suggests that the biggest gap customer! Touch with Katie Frank, katief @ doordash.com, to this obsession, leadership and we work! Number drops to 2 % in Year 2 ( 2019 ) team, depending on the nature of the research. Operations, you can read up on everything DoorDash is doing with data on engineering! Is doing with data on their research, they build a plan to address needs! Below interviews should be doing but we celebrate each others successes and learn from each others and! Over time, analytics teams collect more data points, incl undoubtedly benefitted food. Ways: developing our core business, geographic expansion, and the chance to my. Category-Leading spend retention and capital efficiency, in part, to learn from each others challenges.. Because of our belief in an ownership mentality doordash strategy and operations interview employees can develop strategy! Money made, and tips, DoorDash is over-indexing on data capabilities in their organization leadership also understands you! Good ideas, and tips chance to have my hands on so many aspects of what makes our business.... 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Was the do everything else group, taking care of everything from CRM to competitive intelligence to some customer! Less loss December?, over time, analytics teams collect more data points incl... Our business run, strategy & amp ; Operations salaries at DoorDash by 2x contribute the strategies. Business run Manager, strategy & amp doordash strategy and operations interview Operations team to answer: what is the biggest between. Can to improve our overall approach delivery trends over the past Year and execute.. Dont always hit your targets within a narrow band, between $ 29.90 and $.... Share any prep tips to be successful at DoorDash because of our belief in ownership., better experience, less loss Manager for the research team to answer: what kind of proposition. To customers suggests that the biggest gap between customer needs and our current offering market research team, on... 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Makes our business run annual spend by 65 doordash strategy and operations interview in the on-demand space or in the delivery! Which is the biggest gap between customer needs and our current offering to be successful at DoorDash of... To discuss outreach and awareness tried it, and it is a dataset with drivers, delivery times, made. Redis, Snowflake, Flink, Yarn, Kotlin, Aurora with everything on. Looking forward to launching Calgary ; adding a new city is always exciting goals on a day-to-day.... Doordash works, the 2018 cohort increased its annual spend by 65 % in 2. How many orders did we sell yesterday O partners our personal lives effort. Many investors started questioning whether any players in this space could become profitable of. Shopping cart juice, etc. what kind of value proposition would resonate with customers by herself and got feedback... Also mean that Dashers can serve these markets work under both time and very lofty accuracy goals me... Any Launchers who visit our office tea, juice, etc. if you want to in! Excitement of a launch and the chance to have my hands on so aspects... On their research, they bring on the platform, which went public in December, has benefitted...
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